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Seven Steps to Immediately Improve Your Healthcare Marketing

We are communication experts… eh, right? I’m curious then, why much of healthcare’s messaging ends up clunky, verbose and without a clear call-to-action. Much of the time it’s due to the fact that our...

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A Healthcare Marketing Check-up: It’s Her Economy

If you were asked what buying group drove the world economy, could you answer correctly? According to Harvard Business Review, it’s women and they control $20 trillion in annual spending. These...

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Five Healthcare Marketing Events That Will Get Attention

One of the best ways to positively engage your healthcare audience and build your brand is through marketing events.  Event marketing in healthcare organizations can be quite challenging with...

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